Bad Customer Expirience

Customer experience is very important in the success of a business.

If a customer leaves the business with a bad experience then they are not going to give positive feed back to the friends and family about the work place. However, if they have a good experience they are going to talk highly of that business. Things that make better customer experience are things like making the customer feel welcome e.g. saying "Welcome, how are you?" and making them feel comfortable while their car is being worked on.

An example of bad customer experience is when Armand went to a parts shop for his BMW. He bought a new gearbox and kit but the parts shop left out an important bit. He went to them to tell them, but they did not want to replace the kit. This meant that he had a bad customer experience, he then told people about the situation and that meant that a lot of people now have a bad view of that company.

This is why customer experience is important.